September 13, 2018 - Demonstrating its strong support of female athletes and the continued development of women’s hockey in Minnesota, TRIA has signed a sponsorship agreement with the NWHL and Minnesota Whitecaps to become the team’s “official healthcare partner.”
In an historic arrangement, the Whitecaps will have an entirely female medical staff – believed to be the first-ever in professional sports in the U.S. and Canada.
The partnership deal, which runs for three years through the 2020-21 season, is the first major team-specific sponsorship in the young history of the NWHL. TRIA’s extensive support is a significant boost to the Whitecaps, who joined the NWHL this year in the league’s first expansion.
“We are excited to partner with the Minnesota Whitecaps and continue our support for women’s hockey,” said Dr. Edward Craig, TRIA CEO. “We are also proud to provide the State of Hockey’s professional women’s team with an exceptional all-female medical staff. This new partnership aligns with our commitment to women’s health and providing care for female athletes through Women’s Sports Medicine at TRIA.”
As part of the sponsorship, a TRIA logo will adorn all of the Whitecaps’ game jerseys, along with apparel sold at team pop-up stores, including hats, shirts, sweatshirts and hoodies. Among other deal points, the club and TRIA will collaborate on seminars, special events, and player visits to hospitals and TRIA locations.
The Whitecaps are playing all games in their inaugural NWHL season at TRIA Rink, the satellite arena of the NHL’s Minnesota Wild that is also home to Hamline University and open to the community for open skates and events. TRIA and the Wild have been partners since 2000, with TRIA serving as exclusive orthopedic provider of the team. TRIA’s Dr. Joel Boyd, who will oversee the Whitecaps partnership, has been the team physician for the Wild since 2000.
The NWHL, which began in 2015, expanded in May from its Founding Four teams by acquiring the Whitecaps. The league owns and operates the club, with assistance from league-hired employees based in Minnesota. NWHL and Whitecaps leadership collaborated on the partnership agreement with TRIA.
“With this sponsorship, TRIA has made a very strong statement about their belief in the Whitecaps, our league, and the future of professional women’s hockey,” said NWHL Founder and Commissioner Dani Rylan. “With TRIA’s support in place, the Whitecaps are poised for a very positive launch in the NWHL.”
Season tickets for the club’s eight regular season games at TRIA Rink are available now at NWHL.zone/tickets. The Whitecaps’ new jerseys, with the TRIA patches, will be unveiled prior to the start of the regular season, which kicks off when the Whitecaps host the Metropolitan Riveters on Oct. 6 at 4:00 pm and again on Oct. 7 at 2:00 pm at TRIA Rink.